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Graduation Completion

Doctorate in Sales and marketing

The Doctorate in Sales and Marketing, provided by our esteemed business school, offers an advanced curriculum designed to equip graduates with the expertise and research-driven skills essential for leadership positions within the sales and marketing domain.

Our program is meticulously crafted to focus on the latest industry trends and cutting-edge techniques, ensuring that you develop the requisite abilities to thrive as a proficient sales and marketing professional. Through immersive training, you will delve into critical areas including strategic planning, consumer behavior analysis, data interpretation, and effective communication strategies.

Furthermore, you will have the invaluable opportunity to collaborate closely with our esteemed faculty members and industry experts, gaining valuable insights into the evolving landscape of sales and marketing.

Upon completion of our program, you will emerge primed and well-prepared to assume pivotal leadership roles within the dynamic realm of sales and marketing, poised for success and poised to make a significant impact.

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Register now for a better future


"Supercharge Your Career with a Doctorate in Sales and Marketing from ABMS Academy"

Study Format: Fully Online/Self-paced Study

Program Components: 4 Modules + Thesis


  1. Research Methods

  2. Electronic Research Methods

  3. Sales and Marketing

  4. Managerial Psychology (Substitutable with a. Accounting, b. Finance, c. Dynamic Website, or d. Strategic Management and Leadership for an additional fee of 90 CHF)


Curious about the word count for your thesis?

Typically, a Doctorate thesis spans between 45,000 to 60,000 words (inclusive of chapters 1 to 5).

Embark on your doctoral journey with us and:

  • Cultivate and apply innovative research methodologies.

  • Attain the highest standard of education.

  • Gain the expertise to contribute to peer-reviewed journals.

  • Transform into a successful doctoral researcher and educator.

Doctorate in details: 

Program Duration: 2 Academic Years*

Eligibility Criteria:

  • Previous Education: Completion of a Master's degree or its equivalent OR a minimum of 7 years of managerial experience coupled with a Bachelor's degree or equivalent qualification.

  • Study Fee: please check the fee page.

  • English Proficiency: Proficiency in English demonstrated through IELTS or equivalent examination. (Applicable only to students from non-English speaking backgrounds or those who haven't studied in an English-speaking institution)

  • Age Requirement: Applicants must be 24 years or older.

*Note: Should you have any inquiries regarding your suitability for this study program, please feel free to contact us.

Academic Information:

  • Our program aligns with the European Higher Education Area and adheres to the Bologna Process (EHEA) Standards and guidelines, ensuring quality assurance in the European Higher Education Area (ESG).

  • EQF Level: This program corresponds to EQF Level 8, signifying a doctoral-level qualification.

  • ECTS: The program comprises 120 European Credit Transfer and Accumulation System credits.

  • For details regarding accreditations, quality assurance, and legalizations, please refer to the provided link.

  • Upon successful completion, graduates will be conferred with the prestigious DBA in Sales and Marketing.

Study fee

Study Fee: click here

Please be advised: The study fee stated does not encompass the submission fee of 7 CHF and the one-time non-refundable application and reservation fee (required to secure your study place) of 95 CHF.

For an approximate conversion of the fees into your local currency, you may utilize Google, XE, or any other reliable currency conversion service.

*As per, the duration of the doctorate program is typically not standardized, ranging between 2 and 7 years. This duration varies depending on factors such as the research field, the institution, and the employment status (part-time/full-time).

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